Ok... So SEO stands for Search Engine Optimization which basically means your ability to rank high in search results. I am proud to say this is one of my strongest assets and it is one of the most baffling parts of web building. Search rankings are determined by an algorithm. Each search engine has its own algorithm but they are all EXTREMELY similar. The reason I added the word "LOCAL" in this category is because I noticed I get asked this question all the time. A lot of small businesses want to appear in search results in a specific location or demographic. If you'd like to take the time to read Wikipedia's version of an SEO description, be my guest and click the link below.